PinnedBob MorrisinUX CollectiveWhy don’t agency holding companies value project management?The team arrived from New York: 7 individuals, bags in hand, a cross section of leadership representing the core functional capabilities…Nov 25, 2020Nov 25, 2020
PinnedBob MorrisThe Two Edged Sword of Brand Activism.Among the synonyms for fake you’ll find: artificial, cheat, fraudulent, false, charlatan, feign, counterfeit, phony, pretend and deception…Nov 11, 2020Nov 11, 2020
PinnedBob MorrisThe Sucking Sound of VC Funded Startups.Agencies and management consultancies were the “force” of change in the late 90’s through the early ‘00’s, representing the “source” of…Oct 22, 2020Oct 22, 2020
PinnedBob MorrisInconsistency Is the Only ConsistencyLet’s be honest— the world of digital and advertising “agencies” is replete with inconsistency.Oct 19, 2020Oct 19, 2020
PinnedBob MorrisWhy the *#^&! Do We Tolerate RFPs?It’s time for change. Breaking what’s broken.Oct 16, 2020Oct 16, 2020
Bob MorrisSelect Your Advisors Wisely When Selling a Company.This article, a few decades in the making, is about the end of the process vs. the beginning. So, if you’re interested in an “insider” view…May 3, 2021May 3, 2021
Bob MorrisIt’s Time to Fundamentally Rethink Digital.There’s a lot to unpack here, so let’s break it down. The insights include:Feb 22, 2021Feb 22, 2021
Bob MorrisThe Fallacy of CRM.There’s an entire industry that operates under a broken thesis — Customer Relationship Management (CRM). The reality is quite simple. The…Feb 15, 2021Feb 15, 2021
Bob MorrisLessons from Founding a Company and Being Acquired by a Large, Publicly Traded Firm.Insights from the front line.Dec 11, 2020Dec 11, 2020
